Alumni: Rachel Menashy


Rachel has had her foot in the industry since she began work experience as a showroom advisor at 16. She has dipped her toes in many different fields of fashion including PR, journalism, retail and events production.

Best known to us as Project Manager of Sketchbook’s first pop-up shop in Carnaby, Rachel has been working closely with Wafa since 2009. Rachel took control of all aspects of the pop-up shop, including venue hunting, negotiating sponsorship and funding, recruiting and managing a team of PR and gallery assistants, as well as commissioning a group of illustrators and graphic designers to produce promotional material and to adorn the space.

The Sketchbook pop-up shop was a concept Rachel coordinated for her final major project for her course BA (Hons) Fashion Promotion and Imaging, at University of the Creative Arts, Epsom, for which she recently gained a first and graduated under the watchful eye of Zandra Rhodes and Alexandra Shulman.

Due to the success of the pop-up shop, Sketchbook also went on to collaborate with ‘The Live Issue’, a creative project at The Future Gallery in Leicester Square, by hosting live interviews, blogging and illustration.

Rachel Menashy

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